Positioning

A strategic high-end offering under the Wuliangye brand, representing a benchmark in premium strong-aroma baijiu from China.

Key Highlights

Wuliangye Classic 30 is a collector-grade masterpiece within the Classic Series. Created with uncompromising craftsmanship and the test of time, it represents the pinnacle of Chinese baijiu artistry.With an annual release limited to fewer than 30,000 bottles, it serves as a tribute to the world’s most distinguished connoisseurs.

This exclusive spirit is crafted in Wuliangye’s heritage Ming and Qing Dynasty fermentation pits—recognized as a National Intangible Cultural Heritage and in continuous use for over 600 years. Its base liquor is drawn from baijiu aged for more than 30 years in specially made pottery jars, selected from the finest reserves.Over three decades of aging imbue the liquid with a richness and complexity far beyond the reach of craftsmanship alone—unfolding an extraordinary sensory experience marked by layered aromas, aged depth, and a lasting impression with every sip.

Target Markets

High-end international markets