Since its launch in 2013, Wuliang Tequ has upheld Wuliangye’s craftsmanship while continuously refining its quality.
As Wuliangye’s flagship brand in the upper mid-end segment, it aims to deliver “top-tier quality at an upper mid-level price,” positioning itself as a leading national baijiu label.
As Wuliangye’s core brand in the mid-end segment, Wuliang Chun (Mellow) inherits the signature smooth and mellow character of Wuliangye, while promoting the rich culture of Chunxiang—a uniquely mellow aroma style of Chinese baijiu.
Founded in 1911, Jian Zhuang is a century-old national brand under Wuliangye.
WUGUSONG is the world’s first baijiu designed for cocktails. Breaking away from traditional baijiu consumption, it’s made to suit modern drinking occasions—bars, parties, and dynamic social settings.