Wuliang Chun (Mellow)
Positioning
A core upper mid-end brand under Wuliangye
Key Highlights
As Wuliangye’s core brand in the mid-end segment, Wuliang Chun (Mellow) inherits the signature smooth and mellow character of Wuliangye, while promoting the rich culture of Chunxiang—a uniquely mellow aroma style of Chinese baijiu. It is recognized as the leading baijiu brand in China with “Chun”(Mellow) in its name.
With over 20 years of development, Wuliang Chun (Mellow) offers a layered experience—smooth on entry, rich on the palate, aromatic on the finish, and long-lasting in aftertaste.
Target Markets
International markets
| ABV | Specification | Carton Size |
Loading Quantity (20FT / 40FT) |
|
| 40% | 750ml×6 | 313x214x282(9.6kg) | ||
| 40% | 500ml×6 | 280x194x252(7.5kg) | ||
| 40% | 375ml×6 | 256x176x237(5.4kg) | ||
| 40% | 200ml×12 | 283x216x192(6.6kg) | ||
| 40% | 50ml×24 | 301x206x147(4.6kg) | ||
| 50% | 750ml×6 | 313x214x282(9.6kg) | 50% | 500ml×6 | 280x194x252(7.5kg) | 50% | 375ml×6 | 256x176x237(5.4kg) | 50% | 200ml×12 | 283x216x192(6.6kg) | 50% | 50ml×24 | 301x206x147(4.6kg) |
Back